How to Attract New Tenants: Proven Strategies for Redding and Shasta County Landlords

Ways to Attract New Tenants

As a landlord and rental property owner, one of your main responsibilities will be to find tenants for your rental properties and to prevent vacancies from your rental properties. When it comes to attracting tenants to your rental homes or apartments, there are several strategies that you can use to create a greater awareness of your rental properties. As property managers in Redding who have over twenty years of experience managing properties all over Shasta County, we would like to offer you some tips on different strategies that you can use to attract tenants to your rental properties. 

man on laptop
1. SOCIAL MEDIA – in this day and age, using social media to promote and create an awareness of your rental properties is a must. In the eyes of the majority of people today, it is faster and more efficient search online for rental properties than to search through the newspaper or a local magazine. It’s just how it is today. You are going to have a much higher chance of your rental properties being seen and attracting tenants if you promote online through your social media accounts as well as through online sites that promote the buying or selling of items or properties.
2. ONLINE SITES – besides promoting your rental properties on social media, we recommend posting your rental properties as an advertisement on online sites that help promote the buying or selling of items and properties. Some great websites for this are Apartments.com, Move.com, Rentals.com, Trulia, Zillow, Craigslist, and any local websites that are well-known in your area. For example, in Redding, a popular and frequently visited website for finding rental properties is iVisitRedding.com. These are all some of the most common websites that people use to find rental homes or apartments and we highly recommend listing your properties on them.

3. REACH OUT TO FORMER TENANTS – if you don’t want to put a ton of effort into promoting your rental properties online, another great way to get new tenants is to simply reach out to your former tenants and let them know that you have vacancies. Your former tenants might know of some people who are in need of a place to live and may help you fill your vacancies, especially if you offer them an incentive like a gift card in exchange for getting someone to sign a lease with you.

If you would like more information on how you can attract new tenants and best promote and create an awareness for your rental properties as a landlord, feel free to give us a call at Authority Property Management or, if you would like someone to promote and create an awareness of your rental properties for you, we have over twenty years of experience doing property management in Redding and Shasta County and would love to help you with that. Give us a call at (530) 410-6085.

Share this post with a friend!

 
 

Disclaimer: The content on this blog is for informational purposes only and is not intended as legal or advice. Consult with a qualified professional for specific advice.

A cozy, well-maintained suburban home with a 'For Rent' transformation in progress

Should You Convert Your Primary Home Into a Rental Property?

By Aaron Robertson • March 14, 2025
Converting a primary residence into a rental property can provide passive income, tax benefits, and long-term financial growth, making it a strategic option for homeowners looking to maximize their investments.
scene of a landlord discussing a property sale with potential buyers while a tenant is still there

Can You Sell a Property While Tenants Are on a Lease?

By Aaron Robertson • March 7, 2025
Selling a tenant-occupied property in California is possible but requires understanding tenant rights, following legal procedures, and strategically deciding whether to sell with or without tenants.
Thumbnail image of a person hiding behind a red flag with a big dollar sign in the background

Why Property Managers Who Hide Pricing Are a Red Flag

By Aaron Robertson • February 28, 2025
Lack of pricing transparency in property management can indicate hidden fees, fluctuating costs, and unfair pricing tactics, making it crucial for investors to choose companies with clear, upfront pricing.
Show More
Share by: